Marketing/PR Information - Theater

Comprehensive software packages designed for actors. Mailing lists of agents and casting directors, postcard printing from a home printer, labels.

A guide for any actor trying to succeed in Hollywood, with advice from casting directors, photographers, agents, actors, a writer/producer, a publicist, a manager, and an acting coach.

This sourcebook of marketing strategies for the performing arts is packed with innovative techniques that will significantly increase the practices, audience turnout, and funding sources for performing arts agencies. Available at Amazon.

A monthly newsletter (via e-mail or paper) with 600-900 announcements (every month) listing art contests and competitions, art scholarships and grants, juried exhibitions, art jobs and internships, call for entries/proposals/papers, writing and photo contests, residencies, design and architecture competitions, auditions, casting calls, fellowships, festivals, funding, and other opportunities (including some that take place on the web) for artists, art educators and art students of all ages.

Services designed to help artists understand how to tap the business side of their art. Strategic planning, marketing, fundraising and a variety of other services.

Online tutorials on grantwriting, portfolio protocols, negotiating and selling work, copyright issues, investment tips, and finding residency programs.

A marketing resource for non-profit arts organizations. Online tutorial, Practical Lessons in Marketing includes advice on maintaining a press list and cultivating media relationships, sample releases and worksheets, and tips on developing publicity and marketing strategies.

An extensive list of book titles, periodicals, and specialty publishers which covers a range of topics­ from fundraising, marketing, and other organizational development concerns to contemporary issues affecting the arts field. Other subjects include cultural facilities, programming, public art, artist self-management, and career development.

ATPAM maintains an Available List of those Managers and Press Agents interested in contract opportunities. This information is available to members in the MEMBERS ONLY Area and provided by request to employers looking to hire staff for shows.

ATPAM members are press agents, publicity and marketing specialists company managers and house and facilities managers who are devoted to the health, vitality and success of staged entertainment of all types. ATPAM is part of the International Alliance of Theatrical and Stage Employees, Moving Picture Technicians, Artists and Allied Crafts of the United States, Its Territories and Canada, AFL-CIO, CLC. As Local 18032 of the IATSE, ATPAM enjoys membership in the largest Union governing the entertainment business and with that, finds itself as part of vital, growing industry that encompasses stage, screen and television.

Announcements of upcoming shows can be posted on this site, for East or West Coast performances.