Story Power

Information and statistics alone are not enough to engage a journalist or any other audience. Instead, they want to hear your organization's story. Learn to use stories to win allies, motivate members, and turn strangers (including the press) into supporters. The results: your organization will be noticed and remembered, as you learn the power of stories to set your organization apart from the rest. This workshop is for communicators seeking innovative and effective ways to describe their work.

Lunch is provided.

Susan O’Halloran is a writer, story artist, television personality and keynote speaker. She is author of several books and diversity curriculums plus a producer of multi-cultural performances and films including Black, White and Brown: Tribes & Bridges at the Steppenwolf Theatre and More Alike Than Not: Stories of Three Americans – Catholic, Jewish and Muslim. In addition, Sue teaches diversity classes in Fortune 500 companies and Graduate Schools of Business. Sue teaches non-profits how to capture more press, volunteer and fundraising attention through the power of stories. About her own storytelling The Chicago Reader says O’Halloran “has mastered the Irish art of telling stories that are funny and heart-wrenching at the same time.”

Cost: $195

For more information, visit www.newstips.org