I’ve heard all the myths and stereotypes about arts marketing.
Marketing & PR
About 6 years ago, I went into Gallery Mornea with a portfolio of post-baby paintings. Bert Menco had seen my work and he encouraged me to approach the Gallery. So, after years of serious motherhood to the (almost) total exclusion of art-making, I grabbed the kid, the stroller, and the portfolio and marched right in to my appointment. My reluctance was met with complete acceptance. In fact, I was included in a group show a few months later as a result of this.
The arts stimulate the senses, and the opportunity to create a marketing tactic for your work can be as challenging and fun as creating the work itself.